Harry Mitchell
Design, Motion Graphics & Art Direction
2018 The Drum - Out of Home Awards Winner
Gold - Best use of Animation / Illustration
This animated billboard was created for the launch of the Celebrity Haunted Mansion campaign. The billboard was placed at both London Westfield locations and transformed into a ghostly Victorian world at 5:17 (the moment the sun set). A haunting sound shower accompanied the billboard and shoppers took to social media to comment on the arresting creative.
